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POP Advertising Facts

Studies show that. . .

    • P-O-P Advertising ranks 3rd among other measured media (1st - TV, 2nd - Print, 3rd - POP Advertising and 4th - Radio).

    • More than 60% of purchasing decisions are unplanned.

    • 70% of decisions are made at the point of sale.

    • A P-O-P display works as a "closer" for impulse buyers, because they reinforce the customers planned decision to buy.

Effectively organize and merchandise your product within the buying environment.

    • By enhancing brand name recognition.
    • By magnifying your product.
    • By familiarizing consumers with your product.

POP Advertising Facts

• Producing and supplying a QUALITY product is always top priority.

• All promotions are TIME SENSITIVE.

• Creating INNOVATIVE displays and packaging are a necessity at all times.

• Being DIVERSIFIED allows us to control the complete project from start to finish.

    • QUALITY -- Having a quality product is a must in the market place. At Artisan we have a quality control program to ensure our products meet the high standards that we demand and you deserve. Quality starts with the initial inquiry. At Artisan Display & Packaging, each department goes through quality control training from estimating to shipping.

    • TIME SENSITIVE -- Most often, promotions are tied in with other forms of advertising, such as, TV, radio or print media. We understand the importance of getting the project completed on time and within schedule.

    • INNOVATIVE -- We at Artisan Display & Packaging understand the uniqueness of every project. We will design innovative displays and packaging, while keeping them "user friendly" for the marketplace.

    • DIVERSIFIED -- Being diversified allows us to handle all facets of your display and packaging promotions. Whether it's corrugated, plastics, vacuum forming, etc., it all falls under the expertise of Artisan Display & Packaging.



Artisan Display & Packaging
200 West Commercial Avenue
Moonachie, NJ 07074
(201) 933-7500: Tele (NJ)
(212) 244-0345: Tele (NY)
(201) 933-8990: Fax
E-mail: adsales@ad-packaging.com